“After two years of hard work, we are assured of getting Nepali Coffee logo registered at home”, says a statement recently issued by Nepal’s National Tea and Coffee Development Board (NTCDB).
Firstly, that seriously cannot be the logo can it? Please can someone confirm or deny? If so, that’s surely going to be worse than no logo. It must be a hoax by the THT reporting this story.
Secondly, what’s this fixation with a logo? Most coffee exporters seem to be doing just fine with their own names and logos. Check the Ethiopian way. There seems to be ‘The Ethiopian Fine Coffee Stakeholder Committee’ and then some simple licensing agreements and not too much fuss.
Any clues anyone?
I suggest we hold a 10 minute speed design competition to see which of the many talented graphic designers in Nepal can put something together in less that 10 minutes. I am sure some reasonable results would come out of it.